But other applications, which have their own social and ethical concerns, might include using stimulation to boost alertness in a fatigued employee or changing the mood of an irritable teacher by applying currents to the brain.
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In the business world, potential applications include authentication, access and payment, immersive analytics and exoskeletons. The difference between regular monitoring BMIs and bidirectional BMI is that the latter can use electrostimulation to modify the mental state of the person. BMIs can be either wearables or implants that monitor EEGs (electrical activity in the brain) and individuals’ mental states. These digital models represent humans in both the real and virtual worlds.įor example, bidirectional brain-machine interfaces (BMIs), are brain-altering wearables that enable two-way communication between a human brain and a computer or machine interface. Other emerging technologies in the algorithmic trust trend include differential privacy, responsible AI and explainable AI.įrom health passports to digital twins, as technology integrates with people, there are more opportunities to create digital versions of ourselves.
#Gartner hype cycle digital marketing verification#
Gartner believes increased interest in blockchain will create increased digital authentication and verification options. Due to the nature of the immutable ledger, it can never be modified or deleted. For example, if a counterfeit item is added to the blockchain as a genuine version, the blockchain will continue to verify its authenticity based on the bad original data input. To adequately track assets, they must be tracked from their source. While blockchain can be used to authenticate goods, it can only track the information that it is given. Algorithmic trust models ensure the privacy and security of data, provenance of assets, and the identities of people and things.įor example, “authenticated provenance” is a way to authenticate assets on the blockchain and ensure they are not fake or counterfeit. Increased amounts of consumer data exposure, fake news and videos, and biased AI, have caused organisations to shift from trusting central authorities (government registrars, clearing houses) to trusting algorithms. Other emerging technologies under this trend include packaged business capabilities, data fabric, private 5G and embedded AI. Composable enterprise thinking creates more innovation, reduced costs and better partnerships. This modular business model enables organisations to move from rigid, traditional planning to active agility. Although many organisations apply these principles in a piecemeal fashion, a composable enterprise applies all four across all parts of its organisation - from business models to how employees work. The composable enterprise has four core principles: Modularity, efficiency, continuous improvement and adaptive innovation. This modular design enables organisations to “recompose” when needed, like during a global pandemic or economic recession. This allows the enterprise to respond to rapidly changing business needs.įor example, a “composable enterprise” supported by a composite architecture offers increased business resilience. A composite architecture is made up of packaged business capabilities built on a flexible data fabric. In the face of rapid changes and decentralisation, organisations need to shift to more agile, responsive architectures.
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This year’s list highlights five unique trends: The Hype Cycle for Emerging Technologies is a unique Hype Cycle that distils more than 1,700 unique technologies into a list of must-know technologies and trends. Learn more: About the Gartner Hype Cycle Methodology “It includes technologies that enable a composable enterprise, aspire to regain society’s trust in technology and alter the state of your brain.” “This Hype Cycle highlights technologies that will significantly affect business, society and people over the next five to 10 years,” says Brian Burke, Research VP, Gartner. The sheer populations in India and China using health passports pushed this technology to a 5% to 20% market penetration, an unprecedented number for a technology just entering the Hype Cycle.
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The United Arab Emirates recently launched ALHOSN UAE, which also indicates via colour if a person is OK, infected or need to be quarantined, but also has an option for “has not been tested.” ALHOSN UAE is currently being used to grant access to air travel.Īll these apps, called health passports, are examples of a pandemic/epidemic response technology and one of the new additions to the Gartner Hype Cycle for Emerging Technologies, 2020. In India, the Aarogya Setu app indicates which travellers are “safe” to use rail and air travel.